University of Nevada, Reno Streaming Cable

Streaming Media



New technologies are allowing the delivery of on-demand streaming media. No longer do computer users need to simply read a plain text web page. Now, they can watch an attention-grabbing video presentation or listen to an interesting audio file. Streaming media has made audio/visual communication to a large audience easier and more accessible than ever.
Link to the QuickTime player download page. Link to the Flash player download page.

Differences between Streaming, Progressive Download, and Download

The importance of bandwidth to your work

Preparing your media

Posting content on the Web

Download, Progressive Download, and Streaming Media

A standard web server and a streaming media server are two kinds of servers where a media file can be located.

On a standard web server, the entire file downloads to the user's computer. If you must wait for the file to download completely before it can be viewed, the file is simply called a "download". If the file can be viewed while being downloaded, it's called a "progressive download." The quality of the files are independent of the network connection speed.

Streaming media, on the other hand, are packets of information continuously downloaded from the server to the user's computer. The information is then viewed in real-time, but not saved to the hard drive. A streaming media server is needed for this kind of file. The quality of the files are dependent on the network connection speed. If the bit rate of the connection is lower than the bit rate of the streaming file, the file stutters during playback.

Download vs. Streaming Chart.

Bandwidth

When choosing between downloads, progressive downloads, or streaming media, think about your users' bandwidth connection speed. Bandwidth can be compared to a drinking straw. If using a small-diameter straw (connection), only so much liquid (data) can run through it in a set amount of time. If you have a larger-diameter straw, more liquid can flow through it in the same amount of time.

  • Users who try to download a large media clip on a dial-up connection must wait a long time for the download to begin playing.
  • Progressive downloads or streaming media play the files immediately, but the video stutters if the bit rate is too much for the amount of bandwidth.
  • It is best to have at least two options for people to select. There should be a high-bandwidth (cable, DSL, T3) and low-bandwidth (28.8k, 56k modem) option.
  • The high-bandwidth file looks better than the low-bandwidth, but the quality of both depends on the amount of compression used while preparing the media.

Prepare Media

Preparing media for distribution over the Internet involves three steps.

  1. Capture the media to the computer.
  2. Encode the media to the desired file format.
  3. Post the media on a server for users to access.

Capturing

Capturing is when a file is created on your computer’s hard drive from an external audio/video device such as a VCR, video camera, or CD/tape player. The source can have either an analog or digital output signal. The computer must have the same inputs as the source outputs to capture the media. Audio/video capture cards can range from $20 up to the $10,000 range. For sharing compressed files over the web, a high-quality broadcast card is not needed. Most of the detailed information is lost when the file is compressed during encoding.

Encoding

Encoding is when an existing file on the computer’s hard drive is converted to a different file format. The quality of the encoded file varies with the file format and amount of compression used. Software such as Windows Media Encoder allows the user to capture and encode media simultaneously. This can save time, but the encoded compressed file cannot be used for much other than streaming. It’s also hard to export the compressed file into other formats. If the user starts with a high-quality file, you can export it in various file formats with better results.

File Formats

Windows Media, QuickTime, Real, and Flash are several formats to use for encoding streaming media. Some video-editing programs allow exporting in these formats. If you don’t have the correct software, you can purchase and download proprietary applications to produce the streaming file.

  • Windows Media files can be played with the Windows Media Player that comes free with different versions of Windows. If you have an old version of Windows, you may need to download the latest player from the Microsoft website. Macintosh users can also download the Windows Media Player to view Windows Media files. Windows Media Encoder is a free download for PCs, but is not available for Macintosh computers.
  • QuickTime is the preferred format for Macintosh users, but Windows users can download the free player as well. The QuickTime player is a free download for viewing files, but QuickTime Pro ($29.99) is needed to produce the files.
  • Real also has a free RealPlayer that can be downloaded to view files produced with RealProducer. RealProducer Basic and Real Producer Plus are the two versions available for creating Real streaming media. Basic is free, but has some limitations over the Plus version ($199).
  • Macromedia Flash is another way to stream audio and video with a free player. The Flash player is on over 90% of computer systems and comes bundled with some web browsers. Macromedia Flash MX Professional 2004 ($699) and Macromedia Flash MX 2004 ($499) can import video and export it in .swf (Shockwave) or .flv (Flash Video) formats.

Post Content

Now that the media has been captured and encoded, it needs to be uploaded to a server. Staff in the department of Teaching and Learning Technologies can help you upload and host your streaming media.

Contact Shawn Sariti for assistance.
775-682-6794